The way we respond to fear is caused by our ‘reptilian brain’. What exactly is this reptilian brain? A few hundred millions years ago we evolved with nothing more than an emotional reaction to fear. All we had to get by on was our lower brain, the biological name for this is the ‘amygdala’, although evolutionists call it the ‘reptilian brain’. Even though we have since developed what is now known as the higher brain, we still use the amygdala when it comes to the basic emotions. Hence the ‘fight’ or ‘flight’ syndrome can kick in at the most awkward of times, all as a result of the amygdala using stored emotions.

Fear causes us to make rash decisions, all running on autopilot! Within the blink of an eye we can be frozen to the spot with fear, or we can run off as fast as our legs can carry us. What makes us do that? The amygdala, or lizard brain is thinking just one thing, “Stay alive.” This is the moment we can leap over brambles or run through a field of nettles without feeling a thing and all because someone asked us to give a speech! Well, you get the picture. This fear is stored as emotional memories, so when we are asked about making that speech we are sure to react the same way as we previously did. This is the cycle of fear that needs to be tackled head on.

Brainy evolutionists tell us we have had this reptilian brain thing going on for millions of years. This is why we sometimes act irrationally when in a tight spot. When our reptilian brain kicks in we act automatically and without thinking about what we are doing, hence we can become injured while fleeing nothing more than a false reaction. This can be brought on by the most mundane of things.

The reptilian brain sees something and reacts, simple as that. If we are hungry and it sees food it wants it. If it sees a threat it makes you run from it. If it sees an attractive person then it wants a date. There’s nothing flash about it, this is why you react as you do in certain situations. These emotions from past events are stored in your emotional memory bank of the amygdala.

Stephen Richards, best selling author, trainer, and motivational speaker specialising in mind power, life resources, and relationships says, “When fear wraps its vice-like legs around you it is actually an evolutionary thing! A fear attack works on your central nervous system by gushing powerful neurochemicals into it. It wrenches your guts and destabilises you in many ways. Your senses are so heightened that the half inch moth or whatever it is you are feared of may as well be the size of a bull elephant. That is how fear increases your sensory perception of everything around you. Anything remotely reasonable doesn’t even enter your thoughts, all sense of reasoning is temporarily lost! All blocked out by your lizard brain. This is how fear works!”

These emotions of fear drawn from your memory bank actually feed the very fear you want to be rid of. It goes around in a vicious circle, a one that you just can’t seem to find an end to. Some therapists advise that you go into the fear and accept it for what it is! However, top self help author Stephen Richards says, “By embracing the very fear you want to rid yourself from you are reinforcing the emotional memory of that particular fear. Frankly you need to ground yourself and transmute this fear into something else. By maintaining your relationship with the fear emotion you are inviting it to remain within your life.”

When we freeze with fear it is something that has been brought on by over activity of the amygdala … the lizard brain. When signals from the body are misread by the amygdala it can cause out of place actions. If only you could have stopped that emotion of fear being stored in the first place then you would have been able to prevent it kicking in again at a later date. So we have to get in there and stabilise everything and clear out those memory banks before it gets too big to handle and becomes even more debilitating than it already is.

Why is it that when you get an attack of fear that occasionally you can become incapacitated? Simple, it is related to the hyperactivity of the amygdala! This almond sized object is the storehouse for the memory of fear! The amygdala can misinterpret physiological signals from the body and cause inappropriate actions. Then in the cold light of day you can see how ridiculous you behaved, but too late … the emotion is stored. This is how your fear/panic manifests itself. The definition of panic is a heightened state of anxiety. This fear/panic feeds off itself in a positive feedback loop and jumps to faulty conclusions.

The defective signals sent out to your body by the reptilian brain can take you into a sensitive condition known as panic or anxiety. Then it nourishes itself by virtue of this continual loop and reacts in the exact same way when that set of circumstances comes on. This is how it goes on, but now there is a real opportunity to resolve that. Fear of spiders, flying, open spaces, enclosed spaces, heights and so on are things that can set off bodily changes. It is these physiological changes that bring on all those negative feelings within you like: dry mouth, dizziness, trembling, increased heart rate, pain in your chest, difficulty in swallowing, tightness in your chest, etc, etc. So why live like that? You can now change that for the better.

Turning off the emotion of fear is not that simple once the floodgates have been opened. The brain’s cortex cannot get a grip on it; it overrides anything logical that might have a remote chance of running through your head. However there is some good news … there is a way to fix this problem. These false alarms are what bring on the attack of fear. So if we can empty the stored information that is waiting to be triggered then we can totally eradicate that particular relationship between the amygdala and what sets the fear off. Then it will no longer recognise the situation as a life threatening nature. Many have tried immersion and cognitive therapy … all to no avail. Now there is a way to beat the fear without even having to come into contact with what sets it off.

You may well have done the rounds and tried just about every remedy that is out there. Maybe you have downloaded all of those glitzy MP3s that do little more than bring you computer viruses or just simply clog your PC while you get around to trying them one day. You need something tangible, something that really gets to grips with fear and something that actually works rapidly.

So how do you beat the fear in such situations without resorting to hypnosis or subliminal messaging? One of the most powerful ways to do this is now available to the public. International best selling mind power author Stephen Richards has developed a potent way to help you overcome your fear, which is a roadblock of irrational thoughts about uncertain situations that stops you progressing in life.

Technology since the days of hypnotherapy has moved on, now there is a far quicker way to channel new thought processes into the mind and to empty that emotion memory bank which is full to the brink with fear memories. This is where you can move things up a gear and integrate the fix into your busy lifestyle without hours and hours of costly therapy.

Many of the older methods to help fix irrational fear use hypnosis or subliminal messaging, but what if you do not get to hear ever word of the subliminal message? You’re right to think that things could go wrong if you only pick up the odd word of the subliminal message here and there. Think of the consequences. Then there’s hypnosis, you would need hours and hours of expensive hypnotherapy to retrain your mind. Yes it works, but how much money do you want to throw at it? Now with the “Releasing You From Fear CD” by Stephen Richards you can use up to date methods that far surpass the ‘dated’ therapies currently on offer.

This remarkable up to date method designed by Stephen Richards used in the “Releasing You From Fear CD” is unique because it targets the zone of the amygdala. It totally disarms the harboured memories of the specific fear emotion that is causing you distress. Methods previously used to target this area did not take into account the fear emotion and how your lizard brain reacted in certain trigger situations. Minor obstacles and irritations which were once magnified and a cause of the cycle of fear can now be fixed.

Stephen Richards is an global writer with over 60 self-help titles to his credit, who shows entrepreneurs how to manifest the success that is the natural consequence of living their hearts’ desires with integrity, authenticity, and passion. He has developed the “Releasing You From Fear CD”. He has helped hundreds of thousands of people through personal and professional transformation.


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